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Shell Hero Power




Sea Monster was approached by Shell to develop a game which makes utilises DC superhero licensing to ecourage customers to visit Shell Select shops nationwide. We designed a fun, Justice League themed driving game in which players could race through the city streets, collecting special power-ups along the way and refueling using Shell V-Power fuel. To encourage players to go to Shell Select Stores, we built a GPS location-based mechanic, which meant that if people played the game on their mobile device within 1km of a Shell Select Store, special superhero-themed power-ups would be unlocked in the game.

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