The Constance Hotel Group recently launched a new range of hotels, called C-Resorts. The resorts are branded as a playground for all, where adults can reconnect with their inner children and forget all the woes and responsibilities of their adult lives, whilst vacationing there.
They required an animated experience to bring this brand to life and entice new and existing customers to experience their exclusive range of new hotels, which is when they approached Sea Monster.
Sea Monster created an animation and series of animated GIFs for C-Resorts to launch their new range of hotels in the Constance Hotel Group family and showcase their unique, playful approach to vacationing.
The animation captures the feeling of reconnecting with one’s childhood and entices customers to book their stay at C-Resorts for a vacation that reminds you of the simple pleasures of a carefree summer.
In an industry where marketing is constrained to showing luxury and destination photos, Sea Monster created a fresh approach using animation and storytelling as a way to capture the one of a kind experience of staying at a C-Resorts hotel.