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Broadreach Vantage Health Technologies

Broadreach were looking for an exciting, engaging animated explainer which provides an overview of the unique value proposition.

ClientBroadreach

ServiceAnimated Explainer

Challenge

Sea Monster needed to create a short, character driven explanation of an advanced and complex business.
The challenge was to facilitate a high-level understanding of the business, its purpose and methodology. This all needed to fit within a relatively short video that would keep engagement high while keeping a serious tone.

 

Solution

We married abstract iconography with character driven story scenes to increase engagement and build context.
With careful planning and rapid iteration, we were able to design a clear, legible style given a limited palette.

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